| 000 | 01231nac a22002771u 4500 | ||
|---|---|---|---|
| 010 | _a 2001269913 | ||
| 020 | _a0471492124 | ||
| 035 | _a(OCoLC)ocm46601391 | ||
| 082 |
_a658.827 _bWIL |
||
| 090 |
_c9324 _d9324 |
||
| 100 | _aWillmott, Michael, | ||
| 245 | 1 | 0 |
_aCitizen brands : _bputting society at the heart of your business / _cMichael Willmott. |
| 260 |
_aChichester ; _aNew York : _bWiley,c2001. _cc2001. |
||
| 300 |
_axi, 260 p. : _bill. ; _c24 cm. |
||
| 500 | _aDistributer: Al-Ahram. | ||
| 504 | _aIncludes bibliographical references (p. [237]-250) and index. | ||
| 511 | _aCatalogued By: Mahitab. | ||
| 650 | 0 | _aSocial responsibility of business. | |
| 650 | 0 | _aBrand name products. | |
| 650 | 0 | _aProduct management. | |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/wiley043/2001269913.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley036/2001269913.html |
| 856 | 4 | 2 |
_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix07/2001269913.html |
| 942 |
_cBB _k658.827 WIL |
||
| 952 |
_3inv2010 _w2008-05-04 _p000011220 _v178.80 _r2012-02-07 _40 _00 _u11469 _bMAIN _m5 _10 _o658.827 WIL _d0004-05-08 _q2012-03-08 _70 _cMAIN _yBB _s2012-02-07 _l3 _aMAIN |
||
| 999 |
_c9324 _d9324 |
||