| 000 | 00990nac a22002531u 4500 | ||
|---|---|---|---|
| 010 | _a 98016155 | ||
| 020 | _a0471177431 (pbk. : alk. paper) | ||
| 035 | _a(DLC) 98016155 | ||
| 082 | 0 | 0 |
_a658.8 _bAAk |
| 090 |
_c5475 _d5475 |
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| 100 | _aAaker, David A. | ||
| 245 | 1 | 0 |
_aStrategic market management / _cDavid A. Aaker. |
| 250 | _a5th ed. | ||
| 260 |
_aNew York : _bJ. Wiley & Sons,c1998. _cc1998. |
||
| 300 |
_axiv, 330 p. : _bill. ; _c23 cm. |
||
| 500 | _aDistributer : Al Ahram. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 511 | _aCatalogued By : Mahitab. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley031/98016155.html |
| 856 | 4 | 2 |
_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix02/98016155.html |
| 942 |
_cBB _k658.8AAk |
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| 952 |
_3inv2010 _w2007-10-29 _p000006717 _r2011-03-16 _40 _00 _u7003 _bMAIN _m6 _10 _o658.8AAk _d2019-10-07 _70 _cMAIN _yBB _s2011-03-01 _l4 _aMAIN |
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| 999 |
_c5475 _d5475 |
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