| 000 | 00759nac a22001931u 4500 | ||
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| 020 | _a013188865X | ||
| 082 |
_a658.8343 _bK2919 |
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| 090 |
_c5017 _d5017 |
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| 100 | _aKeller, Kevin lane | ||
| 245 |
_aBest practice cases in branding : _blessons from the world's strongest brands/ _cKevin Lane Keller |
||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Education/Prentice Hall, 2008 _c2008 |
||
| 300 |
_a382p.: _bill.; _c23 cm. |
||
| 650 |
_abrand name products _xmanagement |
||
| 650 |
_abrand name products _xmanagement case studies |
||
| 650 | _aMarketing | ||
| 650 | _aSelling | ||
| 942 |
_cNB _k658.8343 K2919 |
||
| 952 |
_w2007-10-09 _p000006211 _r2007-10-09 _40 _00 _u6346 _bMAIN _10 _o658.8343 KEL _d0009-10-07 _70 _cMAIN _yNB _aMAIN |
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| 999 |
_c5017 _d5017 |
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