| 000 | 00941nac a22002051u 4500 | ||
|---|---|---|---|
| 010 | _a 2004015322 | ||
| 020 | _a0749442573 | ||
| 082 | 0 | 0 |
_a658.827 _bH1494 |
| 090 |
_c3904 _d3904 |
||
| 100 | _aHaig, Matt. | ||
| 245 | 1 | 0 |
_aBrand royalty : _bhow the world's top 100 brands thrive and survive / _cMatt Haig. |
| 260 |
_aLondon ; _aSterling, Va. : _bKogan Page,2004 _cc2004. |
||
| 300 |
_avi, 314 p. : _bill. (some col.) ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aBrand name products _xManagement. |
|
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip0419/2004015322.html |
| 856 | 4 | 1 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0715/2004015322-d.html |
| 942 |
_cBB _k658.827H1494 |
||
| 952 |
_3inv2010 _w2007-08-05 _p000000161 _r2011-10-11 _40 _00 _u4788 _bMAIN _m22 _10 _o658.827 HAI _d0005-08-07 _70 _cMAIN _yBB _s2011-10-04 _l15 _aMAIN |
||
| 999 |
_c3904 _d3904 |
||