000 | 01166pam a2200349 i 4500 | ||
---|---|---|---|
001 | 019616091 | ||
003 | EG-ScBUE | ||
005 | 20220320094033.0 | ||
008 | 191113s2011 enka f bd 001 0 eng d | ||
020 | _z9781782368069 | ||
040 |
_aStDuBDS _beng _erda _cStDuBDS _dUk _dEG-ScBUE |
||
082 | 0 | 4 |
_a658.8 _222 _bPRI |
245 | 0 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Northwestern University [and three others] |
250 | _aArab world edition. | ||
264 | 1 |
_aHarlow : _bPearson Education, _c2011. |
|
300 |
_a1 volume (various pagings) : _billustrations (colour) ; _c28 cm. |
||
336 |
_atext _2rdacontent _btxt |
||
336 |
_astill image _2rdacontent _btxt |
||
337 |
_aunmediated _2rdamedia _bn |
||
338 |
_avolume _2rdacarrier _bnc |
||
490 | 0 | _aAlways learning | |
500 | _aIncludes glossary. | ||
500 | _aIncludes Appendices. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 7 |
_aMarketing. _2BUEsh |
|
653 |
_bBUSADM _cMarch2022 |
||
655 |
_vReading book _934232 |
||
700 | 1 |
_aKotler, Philip, _cauthor. |
|
942 |
_2ddc _cBB |
||
999 |
_c29865 _d29836 |