000 01417cam a22003615i 4500
999 _c28479
_d28450
001 016030307
003 EG-ScBUE
005 20200806110654.0
008 120210t20132013enka f b 001 0 eng d
020 _a9780273768395 (pbk.)
020 _a0273768395 (pbk.)
040 _aStDuBDS
_beng
_erda
_cStDuBDS
_dUk
_dEG-ScBUE
082 0 4 _a659.2
_bBRO
_222
100 1 0 _aBroom, Glen M.,
_eauthor.
245 1 0 _aCutlip & Center's effective public relations /
_cGlen M. Broom, Ph.D., Professor Emeritus, Bey-Ling Sha, Ph.D., APR, Associate professor School of Journalism and Media Studies, San Diego State University ; international edition contributions by Sunanda Seshadrinathan.
246 3 0 _aEffective public relations
250 _aEleventh edition.
250 _aInternational edition.
264 1 _aHarlow, England :
_bPearson Education Limited,
_c[2013]
264 4 _cc2013
300 _a455 pages :
_billustrations ;
_c26 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
650 7 _aPublic relations.
_2BUEsh
653 _bCOMAME
_cJuly2020
655 _vReading book
_934232
700 1 _aCutlip, Scott M.
_tEffective public relations.
_937115
700 1 _aSha, Bey-Ling,
_d1970-
_eauthor.
_938497
700 1 _aSeshadrinathan, Sunanda,
_econtributor.
942 _2ddc
_cBB