000			01671 am a2200373ua 4500
999			_c28358 _d28329
001			011296098
003			EG-ScBUE
005			20200318094946.0
008			040223t2004 njua f bd 001 0 eng d
020			_a0131230298
040			_aUk _beng _erda _cUk _dEG-ScBUE
082	0	4	_a658.85 _bMAN _222
100	1		_aManning, Gerald L., _eauthor.
245	1	0	_aSelling today : _bcreating customer value / _cGerald L. Manning, Des Moines Area Community College, Barry L. Reece, Virginia Polytechnic Institute and State University.
250			_aNinth edition.
250			_aInternational edition.
264		1	_aUpper Saddle River, NJ : _bPearson Prentice Hall, _c[2004]
264		4	_cc2004
300			_axxix, 527 pages : _billustrations (some color) ; _c26 cm
336			_atext _2rdacontent _btxt
337			_aunmediated _2rdamedia _bn
338			_avolume _2rdacarrier _bnc
500			_aIncludes appendices.
500			_aIncludes glossary.
504			_aIncludes bibliographical references and index.
520			_aFor the Introductory level course in personal selling, sales, and/or tele-course in selling. Selling Today is a best-selling sales textbook because it integrates the concept of customer value at every step of the selling process. The ninth edition builds on the delivery of customer value by offering time-proven fundamentals and practical practices needed to succeed in today's world of sales and marketing.
650		7	_aSelling. _2BUEsh
653			_bGGEN _cMarch2020
655			_vReading book _934232
700	1		_aReece, Barry L., _eauthor.
942			_2ddc _cBB