000 00822nam a22002537i 4500
999 _c27055
_d27027
003 OSt
005 20190130142852.0
008 190130t2015 nyua frb 001 0 eng d
020 _a9781259254345
040 _aEG-ScBUE
_beng
_cEG-ScBUE
082 0 4 _222
_a658.575
_bCRA
100 1 _aCrawford, Merle.
245 1 0 _aNew products management /
_cMerle Crawford, Anthony Di Benedetto.
250 _a11th international edition.
264 1 _aNew York :
_bMcGraw-Hill Education,
_cc2015.
300 _axx, 588 pages :
_billustrations ;
_c24 cm.
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references and index.
650 7 _2BUEsh
_aNew products
_xManagement.
700 1 _aDi Benedetto, Anthony,
_eauthor.
942 _2ddc
_cNB