000 | 02357cam a22003855a 4500 | ||
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_c26751 _d26723 |
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001 | 16151692 | ||
003 | EG-ScBUE | ||
005 | 20210601104506.0 | ||
008 | 100324t2010 caua f b 001 0 eng d | ||
020 | _a9780470547977 | ||
020 | _a0470547979 | ||
040 |
_aDLC _beng _erda _cDLC _dEG-ScBUE _dBTCTA _dUKM _dC#P _dYDXCP _dCLE _dCDX _dDLC _dSTF |
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082 | 0 | 4 |
_a658.048 _bKAN _222 |
100 | 1 |
_aKanter, Beth, _d1957- _eauthor. _938585 |
|
245 | 1 | 4 |
_aThe networked nonprofit : _bconnecting with social media to drive change / _cBeth Kanter, Allison H. Fine ; foreword by Randi Zuckerberg, director of marketing Facebook. |
250 | _aFirst edition. | ||
264 | 1 |
_aSan Francisco, CA : _bJossey-Bass, _c[2010] |
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264 | 4 | _cc2010 | |
300 |
_axix, 201 pages : _billustrations ; _c24 cm |
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336 |
_2rdacontent _atext _btxt |
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337 |
_2rdamedia _aunmediated _bn |
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338 |
_2rdacarrier _avolume _bnc |
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504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aIntroducing networked nonprofits -- Nonprofit challenges and trends -- Understanding social networks -- Creating a social culture -- Listening, engaging, and building relationships -- Building trust through transparency -- Making nonprofit organizations simpler -- Working with crowds -- Learning loops -- From friending to funding -- Governing through networks. | |
520 | _a"This groundbreaking resource offers a set of guiding principles to help nonprofit leaders navigate the transition from top-down organizations to a networked approach enabled by technology. The book contains specific strategies for implementation and secrets to success from nonprofits who have used new social media tools effectively themselves. It also offers effective exercises and how-to's for implementation. A key element of this book is interviews with current nonprofit managers who have learned how to jump into the social media fray without a net and thrived because of it"-- | ||
650 | 7 |
_aNonprofit organizations. _2BUEsh _937634 |
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650 | 7 |
_aOnline social networks. _2BUEsh _914611 |
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651 | _2BUEsh | ||
653 |
_bGGEN _cMay2018 |
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655 |
_vReading book _934232 |
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700 | 1 |
_aFine, Allison H., _d1964- _eauthor. |
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700 | 1 |
_aZuckerberg, Randi, _eauthor of introduction, etc. |
|
856 | 4 | 2 |
_3Cover image _uhttp://catalogimages.wiley.com/images/db/jimages/9780470547977.jpg |
942 |
_2ddc _cBB |