| 000 | 00802cam a22002535a 4500 | ||
|---|---|---|---|
| 001 | 16350892 | ||
| 005 | 20171123101917.0 | ||
| 008 | 100727r20172010enka frb 000 0 eng d | ||
| 020 | _a9780195573565 (hbk.) | ||
| 035 | _a(OCoLC)ocn619028928 | ||
| 040 |
_aUKM _beng _cUKM _dDLC _dEG-ScBUE |
||
| 082 | 0 | 4 |
_a658.827 _bSHA _222 |
| 100 | 1 | _aSharp, Byron. | |
| 245 | 1 | 0 |
_aHow brands grow : _bwhat marketers don't know / _cby Byron Sharp. |
| 250 | _a1st ed., Reprint ed. | ||
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c2017. |
||
| 300 |
_axvii, 228 p. : _bill. ; _c23 cm. |
||
| 500 | _aReprint of the 2010 ed. | ||
| 504 | _aBibliography : p. 218-228. | ||
| 650 | 7 |
_aBranding (Marketing) _2BUEsh _910059 |
|
| 651 | _2BUEsh | ||
| 653 |
_bBUSADM _bBUSECO _bGGEN _cNovember2017 |
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| 942 | _2ddc | ||
| 999 |
_c25584 _d25556 |
||