000 00728nam a22002295a 4500
008 161027s2013 enka|||fr|||| 001 0 eng d
020 _a041566733X
020 _a9780415667333
082 0 4 _222
_a394.2
_bJAC
100 1 _933843
_aJackson, Nigel A.
245 1 0 _aPromoting and marketing events :
_btheory and practice /
_cNigel Jackson
250 _a1st ed.
260 _aOxford ;
_aNew York :
_bRoutledge / Taylor & Francis Group,
_c2013.
300 _axx, 254 p. :
_bill. ;
_c24 cm.
500 _aIndex : p. 251-254.
504 _aBibliography : p. 236-250.
590 _aWessam
650 7 _2BUEsh
_941631
_aSpecial events
_xMarketing.
651 _2BUEsh
653 _bBUSADM
_cOctober2016
942 _2ddc
_e22
_k394.2 JAC
999 _c22892
_d22864