000 | 00902cam a22002775a 4500 | ||
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001 | 11897647 | ||
005 | 20160322151905.0 | ||
008 | 000127t2001 nyu frb 001 0 eng d | ||
020 | _a0801333350 (alk. paper) | ||
020 | _a9780801333354 | ||
040 |
_aDLC _cDLC _dDLC _dEG-ScBUE _beng |
||
082 | 0 | 4 |
_222 _a302.23 _bSEV |
100 | 1 |
_a Severin, Werner J. _q(Werner Joseph) _939638 |
|
245 | 1 | 0 |
_aCommunication theories : _borigins, methods, and uses in the mass media / _cWerner Severin, James Tankard. |
250 | _a5th ed. | ||
260 |
_aNew York : _bAddison Wesley Longman, _cc.2001. |
||
300 |
_axv, 411 p. : _bill. ; _c24 cm. |
||
500 | _aIndex : p. 401-411. | ||
504 | _aIncludes bibliographical references. | ||
650 | 7 |
_aMass media. _2BUEsh _99699 |
|
650 | 7 |
_aCommunication. _2BUEsh _913476 |
|
651 | _2BUEsh | ||
653 |
_bCOMAME _cMarch2016 |
||
700 | 1 | _aTankard, James W. | |
942 | _2ddc | ||
999 |
_c21482 _d21454 |