000 | 01002nam a22002895a 4500 | ||
---|---|---|---|
001 | 016602025 | ||
003 | OSt | ||
005 | 20160322145122.0 | ||
008 | 160127t2014 enka frb 001 0 eng d | ||
020 | _a9781292042855 (paperback) | ||
020 |
_a1292042850 (paperback) _c |
||
040 |
_aStDuBDS _beng _cStDuBDS _dEG-ScBUE |
||
082 | 0 | 4 |
_222 _a302.23 _bSEV |
100 | 1 |
_a Severin, Werner J. _q(Werner Joseph) _939638 |
|
245 | 1 | 0 |
_aCommunication theories : _borigins, methods and uses in the mass media / _cWerner J. Severin, James W. Tankard. |
250 | _a5th ed., Pearson new international ed. | ||
260 |
_aHarlow : _bPearson Education Limited, _cc.2014. |
||
300 |
_axv, 411 p. : _bill. ; _c24 cm. |
||
500 | _aIndex : p. 401-411. | ||
504 | _aIncludes bibliographical references. | ||
650 | 7 |
_aMass media. _2BUEsh _99699 |
|
650 | 7 |
_aCommunication. _2BUEsh _913476 |
|
651 | _2BUEsh | ||
653 |
_bCOMAME _cMarch2016 |
||
700 | 1 | _aTankard, James W., | |
942 | _2ddc | ||
999 |
_c21481 _d21453 |