000 01505cam a22003015a 4500
001 18189165
005 20160222120121.0
008 140616t2015 njua fr 001 0 eng d
020 _a9781118985533
040 _aYDXCP
_beng
_cYDXCP
_dBDX
_dOCLCQ
_dBTCTA
_dGK8
_dB@L
_dOCLCO
_dGO6
_dCGP
_dOCLCF
_dILC
_dDLC
_dEG-ScBUE
082 0 4 _a658.872
_222
_bSIN
100 1 _aSingh, Shiv.
_939408
245 1 0 _aSocial media marketing for dummies /
_cby Shiv Singh and Stephanie Diamond.
250 _a3rd ed.
260 _aHoboken :
_bJohn Wiley & Sons,
_cc.2015.
300 _axiv, 408 p. :
_bill. ;
_c23 cm.
490 0 _aFor dummies.
500 _aIndex : p. 395-408.
505 0 _aIntroduction -- Getting started with social media marketing -- Practicing SMM on the social web -- Reaching your audience via mainstream social platforms -- Getting your message to connectors -- Old marketing is new again with SMM -- The part of tens.
520 _aSocial media marketing is a fast, affordable, and effective way to reach your customers-- but it's competitive and always evolving. Singh and Diamond distill the core concepts, trends, and recommendations to help you get approachable guidance on using social media to maintain your rep as a marketing maven.
650 7 _aInternet marketing.
_2BUEsh
_938532
650 7 _aOnline social networks.
_2BUEsh
_914611
650 7 _aConsumer behavior.
_2BUEsh
_912283
651 _2BUEsh
653 _bBUSADM
_cFebruary2016
700 1 _aDiamond, Stephanie.
942 _2ddc
999 _c21208
_d21180