000			01962cam a22003615a 4500
001			14472142
005			20151025154721.0
008			060728s2007 enka frbd 001 0 eng d
020			_a0415363764 (hbk. : alk. paper)
020			_a9780415363761 (hbk. : alk. paper)
020			_a0415363756 (pbk. : alk. paper)
020			_a9780415363754 (pbk. : alk. paper)
020			_a0203014936 (ebk. : alk. paper)
020			_a9780203014936 (ebk. : alk. paper)
040			_aDLC _cDLC _dBAKER _dUKM _dYDXCP _dBWKUK _dVP@ _dBTCTA _dNLGGC _dLVB _dBWK _dUGX _dSGB _dDLC _dEG-ScBUE _beng
082	0	4	_a302.2 _222 _bCHA
100	1		_aChandler, Daniel. _938568
245	1	0	_aSemiotics : _bthe basics / _cDaniel Chandler.
250			_a2nd ed.
260			_aOxon ; _aNew York : _bRoutledge / Taylor & Francis Group, _c2007.
300			_axviii, 307 p. : _bill. ; _c21 cm.
490	0		_aBasics (Routledge (Firm)
500			_aGlossary : p. [243]-264.
500			_aIndex : p. [293]-307.
504			_aBibliography : p. [265]-292.
505	0		_aModels of the sign -- Signs and things -- Analysing structures -- Challenging the literal -- Codes -- Textual interactions -- Prospect and retrospect.
520			_aThis updated second edition provides a clear and concise introduction to the key concepts of semiotics in accessible and jargon-free language. With a revised introduction and glossary, extended index and suggestions for further reading, this new edition provides an increased number of examples including computer and mobile phone technology, television commercials and the web. Demystifying what is a complex, highly interdisciplinary field, key questions covered include: What is a sign? Which codes do we take for granted? How can semiotics be used in textual analysis? -- What is a text? -- publisher description
650		0	_aSemiotics. _2BUEsh _913222
651			_2BUEsh
653			_bENGARC _cOctober2015
655			_vReading book _934232
942			_2ddc
999			_c20977 _d20949