000 | 02869cam a22003375a 4500 | ||
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999 |
_c20007 _d19979 |
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001 | 016743028 | ||
003 | OSt | ||
005 | 20181115111911.0 | ||
008 | 140815t2015 enka frbd 001 0 eng d | ||
020 | _a9781292018218 (pbk.) | ||
020 | _a1292018216 (pbk.) | ||
040 |
_aStDuBDS _beng _cStDuBDS _dUk _dEG-ScBUE _dEG-ScBUE |
||
082 | 0 | 4 |
_a658.049 _bGRI _222 |
100 | 1 |
_aGriffin, Ricky W. _922441 |
|
245 | 1 | 0 |
_aInternational business : _ba managerial perspective / _cRicky W. Griffin, Michael W. Pustay. |
250 | _a8th ed., Global ed. | ||
260 |
_aHarlow : _bPearson Education Limited, _cc.2015. |
||
300 |
_a624 p. : _bill. (col.) ; _c28 cm. |
||
500 | _aPrevious edition : 2012. | ||
500 | _aMy Management Lab : student access code inside. | ||
500 | _aGlossary : p. 592-605. | ||
504 | _aIncludes bibliographical references and indexes. | ||
505 | 0 | _aCh. 1. An overview of international business -- Ch. 2. Global marketplaces and business centers -- Ch. 3. Legal, technological, and political forces -- Ch. 4. The role of culture -- Ch. 5. Ethics and social responsibility in international business -- Ch. 6. International trade and investment -- Ch. 7. The international monetary system and the balance of payments -- Ch. 8. Foreign exchange and international financial markets -- Ch. 9. Formulation of national trade policies -- Ch. 10. International cooperation among nations -- Ch. 11. International strategic management -- Ch. 12. Strategies for analyzing and entering foreign markets -- Ch. 13. International strategic alliances -- Ch. 14. International organization design and control -- Ch. 15. Leadership and employee behavior in international business -- Ch. 16. International marketing -- Ch. 17. International operations management -- Ch. 18. International financial management -- Ch. 19. International human resource management and labor relations. | |
520 | _aThis comprehensive overview of international business is divided into various business functions, making it clear and easy to understand. In every chapter "Culture Quest Insights" into culture, geography, and business lead readers to a multi-media experience of a certain country or region that provides useful information on the impact of culture on business. Cases specific to each region or country add to the total reading experience. Topics covered include: the world's marketplaces, the international environment, managing international business and business operations. For CEOs, managers, and other executives who need to understand the cultural mores of the global societies with which they do business. | ||
650 | 7 |
_aInternational business enterprises _xManagement. _2BUEsh _94507 |
|
651 | _2BUEsh | ||
653 |
_bBUSADM _cJune2015 _cOctober2015 _cNovember2018 |
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655 | _vReading book | ||
700 | 1 |
_a Pustay, Michael W. _922443 |
|
942 | _2ddc |