000 | 01007cam a22002895a 4500 | ||
---|---|---|---|
001 | ocn899221472 | ||
003 | OSt | ||
005 | 20201128021342.0 | ||
008 | 141002t2015 enka frbd 001 0 eng d | ||
020 | _a9780273786542 (paperback) | ||
040 |
_aAU@ _beng _cAU@ _dEG-ScBUE |
||
082 | 0 | 4 |
_a658.872 _222 _bCHA |
100 | 1 |
_aChaffey, Dave, _d1963- _912830 |
|
245 | 1 | 0 |
_aDigital business and e-commerce management : _bstrategy, implementation and practice / _cDavid Chaffey. |
250 | _a6th ed. | ||
260 |
_aHarlow : _bPearson Education Limited, _cc.2015. |
||
300 |
_axxxi, 680 p. : _bill. (col.) ; _c27 cm. |
||
500 | _aGlossary : p. 650-665. | ||
500 | _aIndex : p. 666-680. | ||
504 | _aIncludes bibliographical references. | ||
650 | 7 |
_aElectronic commerce. _2BUEsh _91169 |
|
650 | 7 |
_aBusiness enterprises _xComputer networks. _2BUEsh _927486 |
|
651 | _2BUEsh | ||
653 |
_bBUSADM _cAugust2015 _cJune2015 _cOctober2015 |
||
653 |
_bCOMSCI _cAugust2015 _cDecember2015 |
||
942 |
_2ddc _k658.872 CHA |
||
999 |
_c19930 _d19902 |