000 | 00966cam a22003134a 4500 | ||
---|---|---|---|
001 | 15345950 | ||
005 | 20150120154622.0 | ||
008 | 080627r20142009xxkadk fr2b 001 0 eng d | ||
010 | _a 2008932105 | ||
020 | _a9781847874993 (pbk.) | ||
020 | _a1847874991 (pbk.) | ||
040 |
_aUKM _cUKM _dYDXCP _dBTCTA _dBAKER _dBWKUK _dBWK _dBWX _dNTE _dCDX _dDLC _dEG-ScBUE |
||
082 | 0 | 0 |
_a658.8 _222 _bBLY |
100 | 1 |
_aBlythe, Jim _932572 |
|
245 | 1 | 0 |
_aKey concepts in marketing / _cJim Blythe. |
246 | 3 | 0 | _aMarketing |
250 |
_a1st ed., _breprinted. |
||
260 |
_aLondon : _bSAGE, _c2014. |
||
300 |
_aix, 219 p. : _bcharts, forms, tables ; _c22 cm. |
||
490 | 1 | _aSAGE key concepts | |
500 | _aIndex : p. 211-219. | ||
500 | _a Reprint of the 2009 ed. | ||
504 | _aIncludes bibliographical references. | ||
650 | 0 |
_aMarketing _94499 |
|
653 |
_bBUSADM _cJanuary2015 |
||
655 |
_vreading book _934232 |
||
830 | 0 | _aSAGE key concepts | |
942 |
_2ddc _k658.8 BLY |
||
999 |
_c18922 _d18894 |