| 000 | 01019cam a2200289 a 4500 | ||
|---|---|---|---|
| 001 | 14932686 | ||
| 005 | 20140116161336.0 | ||
| 008 | 070718t2007 xxua frb 000 0 eng d | ||
| 010 | _a2007029695 | ||
| 020 | _a9780785226802 | ||
| 020 | _a9781595551351 (IE) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 082 | 0 | 4 |
_a658.80019 _222 _bREN |
| 100 | 1 |
_aRenvoise, Patrick _934847 |
|
| 245 | 1 | 0 |
_aNeuromarketing : _bunderstanding the "buy button" in your customer's brain / _cPatrick Renvoise and Christophe Morin. |
| 260 |
_aNashville, United States : _bThomas Nelson, _cc.2007 _e(Marston Gate, United States : _fAmazon Co. Uk.) |
||
| 300 |
_axii, 244 p. : _bill. ; _c24 cm. |
||
| 504 | _aBibliography : p. 237-239. | ||
| 650 | 0 |
_aNeuromarketing _934848 |
|
| 650 | 0 |
_aMarketing _xPsychological aspects. _934849 |
|
| 650 | 0 |
_aConsumers' preferences. _933005 |
|
| 650 | 0 |
_aNeuropsychology _934850 |
|
| 653 |
_bBus _cJanuary2014 |
||
| 655 |
_vreading book _934232 |
||
| 700 | 1 |
_aMorin, Christophe _934851 |
|
| 942 |
_2ddc _k658.80019 REN |
||
| 999 |
_c17924 _d17896 |
||