000 | 00765cam a22002418a 4500 | ||
---|---|---|---|
001 | 13538483 | ||
005 | 20130930134134.0 | ||
008 | 040326s2004 nyu b 001 0 eng | ||
010 | _a 2004047715 | ||
020 | _a0273676458 | ||
020 | _a9780273676454 | ||
082 | 0 | 0 |
_a658.802 _222 _bPIC |
100 | 1 |
_aPickton, David. _933801 |
|
245 | 1 | 0 |
_aIntegrated marketing communications / _cDavid Pickton, Amanda Broderick. |
250 | _a2nd ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall Fiancial Times, _c2004. |
||
300 |
_a761 p. : _bill ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aCommunication in marketing. _933802 |
|
653 |
_bBus _cSeptember2013 |
||
700 | 1 |
_aBroderick, Amanda. _933803 |
|
942 |
_2ddc _cBB |
||
999 |
_c17570 _d17542 |