000			01419cam a22003135a 4500
001			16665224
005			20171109103555.0
008			110224s2011 enk frb 001 0 eng d
010			_a 2011007808
020			_a0273752014
020			_a9780273752011
040			_aDLC _beng _cDLC _dEG-ScBUE
082	0	4	_a658.872 _bCHA _222
100	1		_aChaffey, Dave, _d1963- _927472
245	1	0	_aE-Business and E-Commerce management : _bstrategy, implementation and practice / _cDave Chaffey.
246	3		_aE Business and E Commerce management
250			_a5th ed.
260			_aHarlow ; _aNew York : _bPrentice Hall, _c2011.
263			_a1106
300			_axxxi, 733 p. : _bill. (col.) ; _c26 cm.
504			_aIncludes bibliographical references and index.
505	0		_aIntroduction to e-business and e-commerce -- Marketplace analysis for e-commerce -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- E-business service implementation and optimization.
650		7	_aElectronic commerce. _2BUEsh _927473
650		7	_aBusiness enterprises _xComputer networks. _2BUEsh _927474
651			_2BUEsh
653			_bBUSADM _cOctober2011 _cNovember2017
856			_3For valuable student learning material _uhttp://www.pearsoned.co.uk/chaffey
942			_2ddc _cBB
999			_c16126 _d16126