| 000 | 00694nam a22001817a 4500 | ||
|---|---|---|---|
| 008 | 100316r20082009ii|||||r|||| 001 0 eng d | ||
| 020 | _a9788122421514 | ||
| 082 |
_222 _a659.1 _bMAT |
||
| 100 |
_912768 _aMathur, U. C. |
||
| 245 |
_aAdvertising Management: _bText & Cases/ _cU. C. Mathur |
||
| 250 | _a3rd ed. rev. | ||
| 260 |
_aNew Delhi: _bNew Age, 2008 _c2008 |
||
| 300 |
_a368: _bill.; _c24 cm. |
||
| 500 | _aIncludes index | ||
| 650 |
_912769 _aAdvertising _xManagement |
||
| 942 |
_2ddc _cBB |
||
| 999 |
_c13699 _d13699 |
||
| 952 |
_3inv2010 _w2010-03-16 _p000020238 _r2012-02-07 _40 _epurchase _00 _u20769 _bMAIN _m16 _10 _o659.1 MAT _d2010-03-16 _8Alahram _h300 _70 _cLIB1 _2ddc _g55.00 _yBB _s2011-12-22 _l4 _aMAIN |
||