000 00880nac a22002171u 4500
020 _a0130950122 (pbk.)
082 _a658.8
_bL9112
090 _c1194
_d1194
100 _aLovelock, Christopher
245 _aPrinciples of service marketing and management /
_cChristopher Lovelock, Lauren Wright.
250 _a2nd ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall/Pearson,
_c2002.
300 _axix, 436 p. :
_bill., ;
_c26 cm.
500 _aPrevious ed.: 1999.
504 _aIncludes bibliographical references and index.
650 _aService industries
_xMarketing.
_zUnited States
650 _aService industries
_xManagement.
_zUnited States
700 _aWright, Lauren.
942 _cBB
_k658.8L9112
952 _w2006-08-27
_p000003298
_r2011-07-20
_40
_00
_u1705
_bMAIN
_m2
_10
_o658.8 LOV
_d2027-08-06
_70
_cMAIN
_yBB
_s2010-05-05
_l7
_aMAIN
999 _c1194
_d1194