000 | 00989nac a22002291u 4500 | ||
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008 | 090530t xxu||||| |||| 00| 0 eng d | ||
010 | _a 2004044713 | ||
020 | _a9780135126479 | ||
020 | _a0135126479 | ||
082 | 0 | 0 |
_a659.1 _bLAN |
100 |
_aLane, W. Ronald, _95631 |
||
245 | 1 | 0 |
_aKleppner's advertising procedure / _cW. Ronald Lane, Karen Whitehill King, J. Thomas Russell. |
250 |
_a17th ed. _bPearson international edition |
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260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2008. |
||
300 |
_axx, 829 p. : _bcol. ill. ; _c29 cm. |
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504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aAdvertising. _95632 |
|
700 | 1 |
_aKing, Karen Whitehill. _95633 |
|
700 | 1 |
_aRussell, Thomas, _d1941- _95634 |
|
942 |
_cBB _k659.1LAN _2ddc |
||
999 |
_c11693 _d11693 |
||
952 |
_3inv2010 _w2009-05-30 _p000016549 _r2011-06-27 _40 _epurchase _00 _u17004 _bMAIN _m3 _10 _o659.1 LAN _d2009-05-30 _8Alahram _h364 _70 _cLIB1 _2ddc _g225.00 _yBB _s2011-05-18 _l3 _aMAIN |