000 | 00770nam a22001817a 4500 | ||
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008 | 090421t xxu||||| |||| 00| 0 eng d | ||
020 | _a9780077111205 (pbk.) | ||
082 |
_222 _a658.802 _bOUW |
||
245 |
_aIntegrated marketing communications/ _c Hans Ouwersloot and Tom Duncan. |
||
250 | _aEuropean ed | ||
260 |
_aLondon : _bMcGraw-Hill, _c2008 |
||
300 |
_axviii, 523 p. : _bill. ; _c27 cm. |
||
504 | _aIncludes bibliographical references and index | ||
650 |
_93309 _aCommunication in marketing. |
||
700 |
_93964 _aDuncan, Tom _q (Thomas R.) |
||
942 |
_2ddc _cBB |
||
999 |
_c11360 _d11360 |
||
952 |
_w2009-04-21 _p000016051 _r2012-03-25 _40 _epurchase _00 _u16515 _bMAIN _m9 _10 _o658.802 OUW _d2009-04-21 _8Alahram _h364 _70 _cLIB1 _2ddc _g289.50 _yBB _s2012-03-11 _l8 _aMAIN |