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020 | _a9780195676969 (pbk.) | ||
020 | _a0195676963 (pbk.) | ||
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_aHF5415.2 _b.E26 2006 |
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100 | 1 | _aEaswaran, Sunanda. | |
245 | 1 | 0 |
_aMarketing Research : _bConcepts, Practices, and Cases / _cSunanda Easwaran, Sharmila J. Singh. |
260 |
_aOxford ; _aNew York : _bOxford University Press, _cc2006. |
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300 |
_ax, 605 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing research. | |
650 | 0 |
_aMarketing research _vCase studies. |
|
700 | 1 | _aSingh, Sharmila J. | |
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