Managing services marketing : text and readings / John E.G. Bateson.
Material type: TextSeries: Dryden press series in marketingPublisher: Orlando, FL : The Dryden Press : Harcourt Brace College Publishers, [1995]Copyright date: c1995Edition: Third editionDescription: xvii, 680 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 0030986664
- 9780030986666
- 658.8 BAT 22
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Book - Borrowing | Central Library First floor | Baccah | 658.8 BAT (Browse shelf(Opens below)) | Available | 000048977 | ||
Book - Borrowing | Central Library First floor | 658.8BAT (Browse shelf(Opens below)) | Available | 000011555 |
Total holds: 0
Includes bibliographical references and index.
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