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E-Commerce : business, technology and society / Kenneth C. Laudon, Carol Guercio Traver. by
  • Laudon, Kenneth C
  • Traver, Carol Guercio
Edition: 13th ed., Global ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Pearson Education Limited, c.2018
Availability: Items available for loan: Central Library (4)Call number: 658.872 LAU, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.872 LAU.

Marketing from the inside out : transformational growth for purpose-driven leaders / Wendy Maynard & Shawn Busse. by
  • Maynard, Wendy
  • Busse, Shawn
Edition: 1st ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Portland, OR : Kinesis, c.2018
Availability: Items available for loan: Central Library (1)Call number: 658.1141 MAY.

Killing marketing : how innovative businesses are turning marketing cost into profit / Joe Pulizzi & Robert Rose. by
  • Pulizzi, Joe [author.]
  • Rose, Robert [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York : McGraw-Hill Education, [2018]Publisher: c2018
Availability: Items available for loan: Central Library (1)Call number: 658.8 PUL.

Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, University of Louisiana at Monroe, Donald Baack, Pittsburg State University. by
  • Clow, Kenneth E [author.]
  • Baack, Donald [author.]
Edition: Eighth edition.Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Harlow, England : Pearson Education Limited, [2018]Copyright date: c2018
Availability: Items available for loan: Central Library (1)Call number: 659.1 CLO.

Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, University of North Carolina at Chapel Hill, Mary Jo Bitner, Arizona State University, Dwayne D. Gremler, Bowling Green State University. by
  • Zeithaml, Valarie A [author.]
  • Bitner, Mary Jo [author.]
  • Gremler, Dwayne D [author.]
Edition: Seventh edition.International student edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York : McGraw-Hill Education, [2018]Copyright date: c2018
Availability: Items available for loan: Central Library (3)Call number: 658.8 ZEI, ... Items available for reference: Central Library: Not for loan (2)Call number: 658.8 ZEI, ...

Profitable podcasting : grow your business, expand your platform, and build a nation of true fans / Stephen Woessner. by
  • Woessner, Stephen, 1972- [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York : AMACOM/American Management Association, [2018]Copyright date: c2018
Other title:
  • Grow your business, expand your platform, and build a nation of true fans
Availability: Items available for loan: Central Library (1)Call number: 658.872 WOE.

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