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Marketing strategy and competitive positioning / Graham Hooley ... [et al.] by
  • Hooley, Graham
Edition: 6th ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Harlow : Pearson Education Limited, c.2017
Availability: Items available for loan: Central Library (4)Call number: 658.802 MAR, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.802 MAR.

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Building a storybrand : clarify your message so customers will listen / Donald Miller. by
  • Miller, Donald, 1971-
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: [New York] : HarperCollins Leadership / HarperCollins, c.2017
Other title:
  • Building a story brand
Availability: Items available for loan: Central Library (4)Call number: 658.827 MIL, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.827 MIL.

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