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The Marketing Plan Handbook / Marian Burk Wood. by
  • Wood, Marian Burk
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall,2005 2005
Online access:
Availability: Items available for loan: Central Library (2)Call number: 658.802 WOO, ...

Marketing : DVD/ an introduction / Gary Armstrong, Philip Kotler. by
  • Armstrong, Gary
  • Kotler, Philip
Edition: 7th ed.
Material type: Text Text
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall,2005 c2005
Availability: Items available for reference: Central Library: Not for loan (1)Call number: 658.8ARM.

Market-based management : strategies for growing customer value and profitability / Roger J. Best. by
  • Best, Roger J
Edition: 4th ed.
Material type: Text Text
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall,2005 2005
Availability: Items available for loan: Central Library (1)Call number: 658.8BES.

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