Relationship marketing / edited by John Egan and Michael J. Harker.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 1412908663 (3 v. set : cased)
- 658.812 REL
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Central Library First floor | 658.812REL (Browse shelf(Opens below)) | Available | 000010868 |
Distributer: Baccah.
Includes bibliographical references and index.
v. 1. Shaking the foundations : the origins of relationship marketing -- v. 2. A broad church : conceptual and theoretical development in relationship marketing -- v. 3. Paradigm and perspective: the future of relationship marketing.
Catalogued By: Mahitab.
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