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Results of search for 'Provider:Kogan Page,2003'
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Authors
Haig, Matt
(1)
Owen, Jo
(1)
Item types
Book - Borrowing
(2)
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First floor
(2)
Topics
Brand choice
(1)
Brand loyalty
(1)
Brand name products
(1)
Management
(1)
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Hard-core management /
Jo Owen.
by
Owen, Jo
Material type:
Text
Publication details:
London ; Sterling, VA :
Kogan Page,2003
2003
Online access:
Table of contents
Availability:
Items available for loan:
Central Library
(1)
Call number:
658 OWE
.
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Brand failures : the truth about the 100 biggest branding mistakes of all time /
Matt Haig.
by
Haig, Matt
Material type:
Text
Publication details:
London ; Sterling, VA. :
Kogan Page,2003
2003
Online access:
Publisher description
Availability:
Items available for loan:
Central Library
(1)
Call number:
658.827 HAI
.
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