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The Best Digital Marketing Campaigns in the World : Mastering the Art of Customer Engagement / Damian Ryan and Calvin Jones. by
  • Ryan, Damian
  • Jones, Calvin
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 2011
Availability: Items available for loan: Central Library (3)Call number: 658.872 RYA, ...

The new community rules : marketing on the social web / Tamar Weinberg. by
  • Weinberg, Tamar
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Beijing : O'Reilly, c.2009
Availability: Items available for loan: Central Library (1)Call number: 658.872 WEI.

The social trade show : leveraging social media and virtual events to connect with your customers / Traci Browne. by
  • Browne, Traci
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Indianapolis : Que publishing, c.2012
Availability: Items available for loan: Central Library (2)Call number: 658.8 BRO, ...

Brand media strategy : integrated communications planning in the digital era / Antony Young. by
  • Young, Antony, 1964-
Edition: 2nd. ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : Brand Media Strategy / Palgrave Macmillan, c.2014
Availability: Items available for loan: Central Library (1)Call number: 658.827 YOU.

Social media analytics : effective tools for building, interpreting, and using metrics / Marshall Sponder ; foreword by Avinash Kaushik. by
  • Sponder, Marshall
  • Kaushik, Avinash [author of introduction, etc.]
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : Mcgraw-Hill, c.2012
Availability: Items available for loan: Central Library (1)Call number: 658.872 SPO.

Socialnomics : how social media transforms the way we live and do business / Erik Qualman. by
  • Qualman, Erik, 1972-
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Hoboken : John Wiley & Sons, c.2013
Availability: Items available for loan: Central Library (1)Call number: 658.872 QUA.

Social marketology : improve your social media processes and get customers to stay forever / Ric Dragon. by
  • Dragon, Ric
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : McGraw-Hill, c.2012
Availability: Items available for loan: Central Library (1)Call number: 658.872 DRA.

Social media analytics : effective tools for building, interpreting, and using metrics / Marshall Sponder ; foreword by Avinash Kaushik. by
  • Sponder, Marshall
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York : The Mcgraw-Hill Companies, c.2012
Availability: Items available for loan: Central Library (1)Call number: 658.872 SPO.

Perspectives on social media marketing / Stephanie Agresta, B. Bonin Bough. by
  • Agresta, Stephanie [author.]
  • Bough, B. Bonin [author.]
Series: Get both sides of the story
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Boston. MA. : Course Technology / Cengage Learning, [2011]Copyright date: c2011
Availability: Items available for loan: Central Library (1)Call number: 658.872 AGR.

The social media management handbook : everything you need to know to get social media working in your business / Nick Smith and Robert Wollan, with Catherine Zhou. by
  • Smith, Nick, 1962- [author.]
  • Wollan, Robert, 1957- [author.]
  • Zhou, Catherine [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Hoboken, New Jersey : John Wiley & Sons, [2011]Copyright date: c2011
Availability: Items available for loan: Central Library (1)Call number: 658.872 SMI.

Digital marketing analytics : making sense of consumer data in a digital world / Chuck Hemann, Ken Burbary ; foreword by Jeremiah Owyang. by
  • Hemann, Chuck [author.]
  • Burbary, Ken [author.]
  • Owyang, Jeremiah [author of introduction, etc.]
Edition: Second edition.First impression.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Uttar Pradesh, India : Pearson India Education Services, 2019
Availability: Items available for loan: Central Library (1)Call number: 658.87 HEM.

Social media strategy : marketing and advertising in the consumer revolution / Keith A. Quesenberry. by
  • Quesenberry, Keith A, 1971- [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Lanham, Maryland : Rowman & Littlefield, [2016]Copyright date: c2016
Availability: Items available for loan: Central Library (1)Call number: 658.872 QUE.

The effect of social media influencers' communications on generation-Z towards e-banking / Germien Amer. by
  • Amer, Germien [author.]
Edition: First edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: [Cairo] Germien Amer, 2022
Availability: Items available for loan: Central Library (1)Call number: 302.231 AME.

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