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The marketing game! : with student CD-Rom / Charlotte H. Mason, William D. Perreault, Jr. by
  • Mason, Charlotte H
  • Perreault, William D
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston : McGraw-Hill/Irwin, c.2002
Availability: Items available for loan: Central Library (16)Call number: 658.802 MAS, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.802 MAS.

Instructor's Manual to accompany The Marketing Game/ Charlotte H. Mason, William D. Perreault, Jr. by
  • Mason, Charlotte H
  • [Perreault, William D.]
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Boston McGraw-Hill 2002
Availability: Items available for loan: Central Library (2)Call number: 658.802 MAS, ...

Strategic Marketing / David W. Cravens, Nigel F. Piercy. by
  • Cravens, David W
  • Piercy, Nigel
Series: McGraw-Hill/Irwin series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin,2003 2003
Availability: Items available for loan: Central Library (1)Call number: 658.802 CRA.

The marketing game! : CD / Student Software and Multimedia Tutorials/ Charlotte H. Mason, William D. Perreault, Jr. by
  • Mason, Charlotte H
  • Perreault, William D
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin,2002 c2002
Availability: Items available for loan: Central Library (13)Call number: 658.802MAS, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.802MAS.

Cases in strategic marketing / [edited by] Linda E. Swayne, Peter M. Ginter. by
  • Swayne, Linda
  • Ginter, Peter M
Edition: 2nd ed.
Material type: Text Text
Publication details: Englewood Cliffs, N.J. : Prentice Hall,c1993. c1993
Availability: Items available for loan: Central Library (1)Call number: 658.802SWA.

Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by
  • Kerin, Roger A
  • Peterson, Robert A. (Robert Allen), 1944-
Edition: 11th ed.
Material type: Text Text
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall,c2007. c2007
Availability: Items available for loan: Central Library (1)Call number: 658.802KER.

Strategic Marketing : An Introduction / Tony Proctor. by
  • Proctor, Tony
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : Routledge, c2008
Availability: Items available for loan: Central Library (1)Call number: 658.802 PRO.

The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale. by
  • Nagle, Thomas T
  • Hogan, John E
  • Zale, Joseph
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Prentice Hall, c2011
Availability: Items available for loan: Central Library (3)Call number: 658.816 NAG, ...

Strategic marketing : creating competitive advantage / Douglas West, John Ford, Essam Ibrahim. by
  • West, Douglas C
  • Ford, John B. (John Battice), 1949-
  • Ibrahim, Essam
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Oxford : Oxford University Press, c.2015
Availability: Items available for loan: Central Library (2)Call number: 658.8101 WES, ...

Developing new products and services : learning, differentiation and innovation / G. Lawrence Sanders ; with contributions by ron Huefner ... [et al.] by
  • Sanders, G. Lawrence
  • Huefner, Ronald J [editor.]
Series: The marketing research collection
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Publication details: New York : Business Expert Press, 2011
Availability: Items available for loan: Central Library (1)Call number: 658.575 SAN.

Cases in strategic marketing / [edited by] Linda E. Swayne, Peter M. Ginter. by
  • Swayne, Linda E [editor.]
  • Ginter, Peter M [editor.]
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: Englewood Cliffs, New Jersey : Prentice Hall, [1989]Copyright date: c1989
Availability: Items available for loan: Central Library (1)Call number: 658.802 CAS.

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