Your search returned 14 results.

Not what you expected? Check for suggestions

Results
		Brand positioning : strategies for competitive advantage / Subroto Sengupta. by Sengupta, Subroto Edition: 2nd ed. Material type: Text Publication details: New Delhi : Tata McGraw-Hill Pub. Co.,1999 1999 Availability: Items available for loan: Central Library (1)Call number: 658.827SEN. Log in to add tags Add to cart (remove)
		Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi. by Marconi, Joe American Marketing Association Material type: Text Publication details: New York : McGraw-Hill, c2002 Availability: Items available for loan: Central Library (1)Call number: 659.285 MAR. Log in to add tags Add to cart (remove)
		The brand gap : how to bridge the distance between business strategy and design : a whiteboard overview / by Marty Neumeier. by Neumeier, Marty American Institute of Graphic Arts Edition: Rev. ed. Material type: Text Publication details: Berkekley, CA : New Riders,2006 2006 Online access: Table of contents Availability: Not available: Central Library: Checked out (1). Log in to add tags Add to cart (remove)
		Brands laid bare : using market research for evidence-based brand management / Kevin Ford. by Ford, Kevin Material type: Text Publication details: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons,2005 2005 Online access: Publisher description Table of contents only Availability: Items available for loan: Central Library (1)Call number: 658.827 FOR. Log in to add tags Add to cart (remove)
		No cover image available The brand management checklist : proven tools and techniques for creating winning brands / Brad VanAuken by VanAuken, Brad Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 2002. c2002 Availability: Items available for loan: Central Library (1)Call number: 658.82721 VAN. Log in to add tags Add to cart (remove)
		Brand failures : the truth about the 100 biggest branding mistakes of all time / Matt Haig. by Haig, Matt Material type: Text Publication details: London ; Sterling, VA. : Kogan Page,2003 2003 Online access: Publisher description Availability: Items available for loan: Central Library (1)Call number: 658.827 HAI. Log in to add tags Add to cart (remove)
		No cover image available The brand management checklist : proven tools and techniques for creating winning brands / Brad VanAuken by VanAuken, Brad Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 2002. c2002 Availability: Items available for reference: Central Library: Not for loan (1)Call number: 658.82721 VAN. Log in to add tags Add to cart (remove)
		Best practice cases in branding : lessons from the world's strongest brands/ Kevin Lane Keller by Keller, Kevin lane Material type: Text Publication details: Upper Saddle River, N.J. : Pearson Education/Prentice Hall, 2008 2008 Availability: No items available. Log in to add tags Add to cart (remove)
		No cover image available The brand management checklist : CD / proven tools and techniques for creating winning brands / Brad VanAuken by VanAuken, Brad Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 2002. c2002 Availability: Items available for loan: Central Library (2)Call number: 658.82721VAN, ... Log in to add tags Add to cart (remove)
		Brand Portfolio Strategy : Creating Relevance, Differentiation, Energy, Leverage, and Clarity / David A. Aaker. by Aaker, David A Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Free Press, c2004 Online access: Contributor biographical information Publisher description Table of contents only Sample text Availability: Items available for loan: Central Library (2)Call number: 658.827 AAK, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.827 AAK. Log in to add tags Add to cart (remove)
		Don't mess with the logo : the straight talker's bible of branding / Jon Edge & Andy Milligan. by Edge, Jon Milligan, Andy Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Harlow, United Kingdom : Financial Times / Prentice Hall, Pearson Education Limited, 2009 Availability: Items available for loan: Central Library (1)Call number: 658.827 EDG. Log in to add tags Add to cart (remove)
		Brand management : research, theory and practice / Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre. by Heding, Tilde Knudtzen, Charlotte F Bjerre, Mogens, 1959- Edition: 2nd ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxon ; New York : Routledge / Taylor & Francis Group, 2016 Availability: Items available for loan: Central Library (1)Call number: 658.827 HED. Log in to add tags Add to cart (remove)
		Advertising media planning : a brand management approach / Larry D. Kelley, Donald W. Jugenheimer and Kim Bartel Sheehan. by Kelley, Larry D, 1955- Sheehan, Kim Jugenheimer, Donald W Edition: 4th ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York ; Oxon : Routledge / Taylor & Francis Group, 2015 Availability: Items available for loan: Central Library (1)Call number: 659.111 KEL. Log in to add tags Add to cart (remove)
		Building a storybrand : clarify your message so customers will listen / Donald Miller. by Miller, Donald, 1971- Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: [New York] : HarperCollins Leadership / HarperCollins, c.2017 Other title: Building a story brand Availability: Items available for loan: Central Library (3)Call number: 658.827 MIL, ... Items available for reference: Central Library: Not for loan (1)Call number: 658.827 MIL. Not available: Central Library: Checked out (1). Log in to add tags Add to cart (remove)

© BUE Library 2020