TY - GEN AU - Das, Satya P. TI - Microeconomics for business SN - 9780761935926 (paper back) U1 - 338.5 PY - 2007/// CY - Los Angeles, Thousand Oaks PB - SAGE,2007. KW - Managerial economics KW - Microeconomics KW - India N1 - Distributer: Bacca; Includes bibliographical references and index; Introduction -- Demand -- Supply -- Consumer behaviour -- Applications of consumer theory -- Demand estimation and forecasting -- Demand for assets -- Types of firms, their goals and production -- Cost of production and financing of a firm -- Profit-maximisation, perfect competition and the supply curve -- Demand, supply and market equilibrium -- Optimality of a competitive market structure, market failure and corrective measures -- Game theory and economic applications -- Monopoly -- Monopolistic competition and oligopoly -- Factor markets; Catalogued by: Sara ER -