TY - GEN AU - Hughes, Graham ED - The Chartered Institute of marketing TI - Marketing communications 2007-2008 SN - 9780750684613 U1 - 658.8 PY - 2007/// CY - Boston PB - Butterworth-Heinemann,2007 KW - communications in Marketing N1 - distributer: Baccah; Includes index; Catalogued by: wessam ER -