TY  - GEN
AU  - Palmer, Roger (Roger A       
TI  - Managing marketing
SN  - 9780750668989 (pbk.)
SN  - 075066898
U1  - 658.8 
PY  - 2007///
CY  - Amsterdam ; London
PB  - Butterworth-Heinemann, C.2007.
KW  - Marketing -- Management
N1  - Formerly CIP. Uk; Distributer: Al-Ahram; Includes bibliographical references and index; Catalogued By: Mahitab
ER  -