TY - BOOK AU - Kirby,David A. TI - Entrepreneurship SN - 0077098587 U1 - 338.04 22 PY - 2003///] CY - London PB - McGraw-Hill Education KW - Entrepreneurship KW - BUEsh KW - GGEN KW - September2017 KW - Reading book N1 - Includes bibliographical references and index N2 - "In Entrepreneurship, Professor Kirby draws on his extensive experience as an entrepreneurship researcher, educator, trainer and consultant, both in the U.K. and overseas, to produce a text that is not just about the theory of entrepreneurship, but about the application of theory to practice. Thus, it is concerned with the process of developing entrepreneurship - in society and the economy, people and organizations. Throughout, the learning is reinforced by real-life cases, practical exercises and, importantly, the reader's own experiences to encourage them to learn from doing." ER -