TY  - BOOK
AU  - Wybenga,George L.
AU  - Roth,Lászlo
TI  - The packaging designer's book of patterns
SN  - 9781118134153 (pbk.)
U1  - 688.8 22
PY  - 2013///]
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons
KW  - Packaging
KW  - Design
KW  - BUEsh
KW  - Paperboard
KW  - December2023
KW  - ART
KW  - GR_D
KW  - Reading book
N1  - Includes bibliographical references and index; Machine generated contents note: Preface from the First EditionForewordIntroductionThe Folding CartonTraysTubesSleeves, Wraps, and FoldersThe Set-Up or Rigid Paper BoxCorrugated ContainersPoint-of-Purchase DisplaysGlossaryBibliographyIndex
N2  - "Packaging design is increasingly integral to product development activities and is among the earliest considerations of product designers and brand managers. Packaging design involves the design of the physical shape of the package, the graphic design on that package, and the integration of the packaging process into the production process"--
ER  -