TY  - BOOK
AU  - Waterworth,Derek
TI  - Marketing for the small business
T2  - Macmillan small business series
SN  - 0333384083
U1  - 658.8 22
PY  - 1987///
CY  - Basingstoke
PB  - Macmillan Education
KW  - Marketing
KW  - BUEsh
KW  - Small Business
KW  - BUSADM
KW  - June2018
N1  - Index : p. 292-294
ER  -