TY - BOOK AU - Dawson,John A. TI - The marketing environment SN - 0856645133 U1 - 381 22 PY - 1979/// CY - London PB - Croom Helm KW - Marketing KW - BUEsh KW - BUSADM KW - GGEN KW - January2018 N1 - Includes bibliographical references and indexes ER -