TY  - BOOK
AU  - Tanner,John F.
TI  - Dynamic customer strategy: today's CRM 
T2  - Marketing strategy collection
SN  - 9781606496961
U1  - 658.812 22
PY  - 2014///
CY  - New York : 
PB  - Business Expert Press
KW  - Customer relations
KW  - Management
KW  - BUEsh
KW  - Database management
KW  - BUSADM
KW  - November2016
N1  - Index : p. [151]-156; Bibliography : p. [149]-150
ER  -