TY  - BOOK
AU  - Pike,Steven
TI  - Destination marketing: essentials 
SN  - 9781138912908
U1  - 338.47910688 22
PY  - 2016///
CY  - Oxon, New York
PB  - Routledge / Taylor & Francis Group
KW  - Place marketing
KW  - BUEsh
KW  - Tourism
KW  - Marketing
KW  - BUSADM
KW  - November2016
N1  - Index : p. [342]-344; Includes bibliographical references
ER  -