TY - BOOK AU - Dragon,Ric TI - Social marketology: improve your social media processes and get customers to stay forever SN - 9780071790499 U1 - 658.872 22 PY - 2012/// CY - New York PB - McGraw-Hill KW - Internet marketing KW - Social aspects KW - BUEsh KW - Social media KW - Marketing KW - Customer relations KW - BUSADM KW - October2016 N1 - Index : p. 207-213 ; Bibliography : p. 203-206 ER -