TY  - BOOK
AU  - Pike,Steven
TI  - Destination marketing organisations
T2  - Advances in tourism research series
SN  - 0080443060 (hbk.) 
U1  - 338.47910688 22
PY  - 2004///
CY  - Amsterdam
PB  - Elsevier
KW  - Place marketing
KW  - BUEsh
KW  - Tourism
KW  - Marketing
KW  - BUSADM
KW  - June2015
KW  - January2016
N1  - Includes indexes; Bibliography : p. 197-219
ER  -