TY - BOOK AU - Baron,Steve AU - Conway,Tony AU - Warnaby,Gary TI - Relationship marketing: a consumer experience approach T2 - Advanced marketing series SN - 9781412931212 (cloth) U1 - 658.812 22 PY - 2010/// CY - London PB - Sage Publications Inc. KW - Relationship marketing KW - BUEsh KW - Customer relations KW - COMAME KW - June2015 KW - October2015 N1 - Index : p. 198-202; Includes bibliographical references ER -