TY - BOOK AU - Browne,Traci TI - The social trade show: leveraging social media and virtual events to connect with your customers SN - 9780789749130 U1 - 658.8 22 PY - 2012/// CY - Indianapolis PB - Que publishing KW - Trade shows KW - Marketing KW - Social media KW - Economic aspects KW - Digital media KW - BUSADM KW - April2015 KW - reading book N1 - Index : p. 295-305 ER -