TY  - BOOK
TI  - International marketing
SN  - 9780077151690
U1  - 658.848 22
PY  - 2014///
CY  - New York, United States
PB  - McGraw Hill Education
KW  - Export marketing
KW  - BUEsh
KW  - International business enterprises
KW  - BUSADM
KW  - March2015
KW  - text book
N1  - Glossary : p. 602-610; Index: p. 613-638; Bibliography: 611-612
ER  -