TY  - BOOK
AU  - Ruzzier,Maja Konecnik
AU  - Ruzzier,Mitja
AU  - Hisrich,Robert D.
TI  - Marketing for entrepreneurs and SMEs: a global perspective 
SN  - 9781781955963 (hbk.)
U1  - 658.8 22
PY  - 2013///
CY  - Cheltenham, United Kingdom, Northampton, United States
PB  - Edward Elgar
KW  - Marketing
KW  - Entrepreneurship
KW  - BUSADM
KW  - March2014
KW  - reading book
N1  - Index : p. 241-250; Includes bibliographical references; Also issued online
ER  -